ASAP Company
Rebrand
In early 2022 I was brought into a growing business that was looking to rebrand its main food delivery businesses, several business acquisitions, and it's growing B2B support systems under one larger umbrella company name. The new brand, ASAP, needed to have a strong identifiable look but still be flexible enough to be applied to widely varying businesses types and demographics. Initially brought in as a Rebrand Design Consultant, I joined the team on a long term basis as their Senior Designer, collaborating with designers Alyssa Shoults and Bryan Waterman in the development of the ASAP brand.